The second 2017 installment in my series of posts about podcast episodes I’ve listened to recently offers some important takeaways for you.
Create Your Own Life with Jeremy Ryan Slate, #91 – How to Get Referrals
In this episode, Slate talks about how podcasting has really helped him understand how to get referrals. While most of the episode talks about how he got started in podcasting and some of the great people he’s had the chance to interview, here are the important takeaways about getting customer referrals. Continue reading
In the great sea of online information about how small businesses, nonprofits, and freelancers can use social media to reach more customers, I’ve noticed a troubling thing: most of the information is geared towards people who already know the lingo.
Those who make it their business to write about or teach online marketing need to make sure they’re not excluding professionals who aren’t familiar with the jargon.
Imagine walking into your first beginner ballet class and having the instructor say “Alright class, get into first position,” without actually explaining or demonstrating ‘first position’ to newcomers. You’d likely find yourself looking at the other students to see what they’re doing. What if they’re not setting good examples to follow? Continue reading