Every Big Project Starts with an Idea

Building under construction

The entire city of Berlin is like one big construction zone. Everywhere you look, buildings are in some stage of going up or being renovated. It seems that the scaffolding will never go away.

Every big project starts with an idea. Then, perhaps the terror at thinking about all the steps it will take and the amount of time that needs to be invested. Continue reading

Inspirational Resources for Small Business Owners

I’m very excited that my author website is listed as one of “49 Inspirational Resources for Small Business Owners,” thanks to One-Click Lindsey, the web strategy expert!

Geyer also provides both editorial and translation services to small businesses, entrepreneurs, as well as creatives. She also helps those authors preparing manuscripts for submission and publishers in need of a copy editor/proofreader. She translates books for German businesses, authors, and professional speakers wishing to reach an English-speaking audience as well.

You can check out the complete listing here.

 

Image credit: One-Click Lindsey

 

5 Essential Things Your Pitch Deck Should Say About You

Guest Post by Peter Geyer, MBA

You have finally scheduled a meeting with a potential investor to fund your new company.

You only have a few minutes to convince them that you are their perfect future partner.

Your marketing department (you) has spoken with your controller (your co-founder) and your engineering department (both of you), and you have developed the perfect pitch deck to present to this investor. It has nice graphics, it has numbers, it has a description of your product.

The investor is not impressed.

But why? You have a great product and all you need is some seed money to make yourself and your investor millions. How could the investor not see your potential?

Maybe it’s because you didn’t address the 5 essential things that your pitch deck should say about you. Continue reading

Guest Appearance on Real Talk, Real People, Real Business

Podcast interview number two is now online!

If you are on my email list, then you’ll know that one of my goals for 2019 is to be a guest on five podcasts.

In this video, Leanne Peard interviewed me for her YouTube podcast – Real Talk, Real People, Real Business – where we talk about copywriting, editing, translation, and my book, Branding for Beginners. In her other videos for Social Media Mate, she shares a lot of great information on how to promote your business on social media. Continue reading

Guest Appearance on Mental Cement Podcast

If you are on my email list, then you’ll know that one of my goals for 2019 is to be a guest on five podcasts.

Well, podcast interview number one is now online!

The very gracious Candice Kelly interviewed me for her podcast – Mental Cement. I’ve enjoyed many of her other interviews, and am excited to be featured in “Establishing Your Exit Plan with Bernadette Geyer.”

Click here to take a listen… Continue reading